Local marketing and artist services group Thirty Tigers is branching into country radio promotion with the hiring of four people to capitalize on some recent successes with Chase Rice and Old Dominion. Sarah Skates has details on that plan and more at MusicRow.com.
Digital marketing agency FoxFuel Creative will move its office in mid-summer to the L&C Tower from the Melrose area, Nashville Business Journal reports.
FoxFuel, which spun out of MMA Creative earlier this year, will take the 14th floor of the tower, CEO Colton Mulligan told NBJ. The company has done work for Saint Thomas Health and Yazoo Brewing Co., among others.
FoxFuel will joint San Francisco-based personnel recruitment company IQTalent Partners and boutique eyewear retailer Warby Parker of New York City as recently announced tenants in the modernist tower.
Read more here.
Cool Springs-based Carlisle Transportation Products, which makes industrial belts, tires and wheels, has changed its name to The Carlstar Group. The company, which is owned by private-equity firm American Industrial Partners, employs 4,000 people at seven manufacturing facilities and 10 distribution centers in the United States, Canada, Europe and China.
The 4,500-capacity Woods at Fontanel amphitheater has snagged two sponsors in the runup to its 2015 summer concert series that will feature John Fogerty and The Doobie Brothers, among others. Carl Black Chevy has signed up to put its name on the venue while Holiday Inn has committed to sponsor the concert series. The hotel company will soon break ground on a 150-room resort that is expected to open in 2017.
Email marketing software and services company Emma has unveiled plans for Marketing United, a three-day Nashville conference for marketers to share successes and challenges, learn from industry leaders and network.
The event will be held April 29 through May 1 at various downtown locations, with pre-conference programming and a closing party at the Emma campus on Rolling Mill Hill.
“This event is the culmination of 12 years of growth — in the Emma platform, in our amazing customer base and in the ever-expanding notion of marketing as a discipline,” said Clint Smith, CEO and co-founder of Emma. “Since the very beginning, we’ve viewed our customers and network of friends as a virtual community of marketers, and now we’re actually bringing everyone together — in real life. Marketing United is Emma’s opportunity to create a lively discussion about the future of marketing, in a city that happens to be incredibly inspiring.”
Emma is announcing Marketing United following a series of product enhancements, including the Metric app for iPhone, an interactive click map, a proprietary Mailing Score for marketers, and, most recently, an email automation suite. Confirmed speakers include Ann Handley, best-selling author and chief content officer of MarketingProfs; Ben Swank, head marketing honcho and master of mayhem at Third Man Records; Jim Sherraden, master printer and curator at Hatch Show Print; and Kim Alexander, digital media editor for Garden & Gun.
The announcement comes on the heels of both 36/86 and PandoLand, both planned for June 2015.
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