Hall of Fame adds marketing muscle

The Country Music Hall of Fame and Museum has hired Jeff Schwartzenberg to be its senior director of marketing. Schwartzenberg, who will oversee advertising, promotions, creative, digital marketing and related initiatives for the Museum, most recently put in a short shift as senior director of marketing and communications for the Nashville Predators. Before that, he worked for three years as senior marketing manager at the Vanderbilt Owen Graduate School of Management after moving to Nashville in 2007.

Jan 18, 2011 1:30 PM