The athletic department at Middle Tennessee State University has signed a three-year deal with franchisee Darrin Nicholson that will make Fox's Pizza Den the school's preferred pizza vendor. Fox's is based in Pittsburgh and runs more than 300 restaurants around the country, including 11 in Tennessee.
Jun 18, 2009 4:20 PM
The Titans are one of a small number of teams that want to sport logos on their practice jerseys this year. The NFL says it has no plans what-so-eh-ver to expand the practice to game day, but a sports marketing expert says the slow economy may provide "acceptable justification for introducing a practice that has been waiting in the wings for decades." [poll id="7"]
Jun 10, 2009 5:46 PM
Companies will invest almost $1.1 billion into various music-related sponsorship deals this year, up almost 4 percent from 2008.
"Corporate marketers over the past couple of years have largely focused on Coachella and other big-time music festivals over national tours," Chipps observes. "We're starting to see more interest in national tours again, as evidenced by JCPenney's sponsorship of Rascal Flatts, Virgin Mobile's sponsorship of Britney Spears, etc."
Apr 29, 2009 8:13 AM
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