Big Machine Label Group and Cumulus officials announced today that veteran music industry executive Jim Weatherson will serve as general manager of the entities’ Nash Icons record label and live events joint venture, effective immediately.
Nash Icons (stylized as NASH ICONS) was created recently to expand the Nash platform by showcasing Nashville’s most iconic talent from the last 25 years (read more here).
In addition to the partnership with Big Machine, Cumulus will introduce Nash Icons branding on some owned-and-operated radio stations and syndicate Nash Icons content to affiliate stations through WestwoodOne.
Weatherson (pictured), who has worked in the music industry about 35 years, most recently led the Nashville office of 19 Entertainment, owner of the American Idol franchise. Prior to that, he led projects for Taylor Swift in a management role at 13 Management.
Weatherson was appointed general manger at Walt Disney Records in 2006 and oversaw platinum and multi-platinum branded releases of Hannah Montana, High School Musical, Cars and Tron. His projects have featured music from, among others, artists such as Miley Cyrus, Rascal Flatts, Brad Paisley, Taylor Swift, John Mayer and Daft Punk.
“Jim Weatherson is the perfect executive to lead the charge for Nash Icons,” BMLG President and CEO Scott Borchetta said in a release. “We have a longstanding relationship of working together on some of the biggest country artists and album releases in history. To land him and have his 100 percent focus on Icons will only lead to one thing: success.”
Nash Icons is based at the Nash Campus, which is billed as the nation's only multi-media facility devoted solely to producing and distributing content based on the country music lifestyle. The facility features three studios designed for a combination of television and radio programming, indoor and outdoor event space, a print newsroom and office space.