MarketStreet Enterprises is hoping to develop a boutique hotel in The Gulch and is pursuing options with potential operators.
According to a source who asked to go unnamed, MarketStreet is in discussions and is about three months from possibly finalizing a deal. If it materializes, the 200-room hotel would rise about 12 stories on an empty parcel that is bordered by 11th Avenue on the east, Pine Street on the north and 12th Avenue on the west. The site, which many consider the epicenter of The Gulch, includes the buildings home to The Station Inn and The 404 Hotel and Kitchen. It lends itself to a somewhat triangular hotel building. (See image below courtesy of Google Maps.)
MarketStreet officials could not be reached for comment.
MarketStreet, the Metro-appointed master developer of The Gulch, currently is developing Gulch Crossing, which will front 11th Avenue just north of the hotel site.
In early 2009, the United States Green Building Council named The Gulch the first urban mixed-use district within a Southern city to receive LEED (Leadership in Energy & Environmental Design) for Neighborhood Development certification. It is unclear if the hotel, if built, will be LEED certified.
In addition to the aforementioned 404 Hotel, which is slated to open soon, The Gulch will be home to an eight-story Fairfield Inn & Suites. Located on Division Street, the hotel is under construction and is scheduled to open in the spring.
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