Former Warner Music Nashville Senior Vice President Jeremy Holley and Creative Artists Agency agent Laura Hutfless have teamed up to launch FlyteVu, a marketing agency that looks to combine strategy, creative services, partnerships, music licensing and event activation to link artists with big brands. Between the two of them, Holley and Hutfless have worked with blue-chip names such as Anheuser-Busch, AT&T, Kraft, Pepsi and Samsung, among others. MusicRow has more info here.
Veteran music writer Craig Shelburne has been hired by MusicRow to be the publication's first-ever general manager. Shelburne spent more than a dozen years at CMT, which he left early this year before taking a contract job at the Country Music Hall of Fame and Museum.
Veteran music journalist Brian Mansfield will depart USA Today after an 18-year run as the paper’s Nashville correspondent and join locally based Shore Fire Media in the newly created senior post of content director.
According to the Shore Fire Media Twitter page, Mansfield will begin his duties Oct. 13.
Shore Fire founder Marilyn Laverty said on the Twitter page that Mansfield will be in charge of creating and unifying the company’s written materials and will create a stream of text, images and music.
“He’s also going to be contributing media strategies for campaigns,” Laverty tweeted. “And as someone who I think is so widely respected and so knowledgeable in the music business, he’ll be a great ambassador for us as well. We’ve invested a lot of effort in our staff writing this year, and feel that providing a stream of text and images is really the future for us.
Mansfield once served as entertainment editor (from September 1988 to July 1991) of Post sister publication Nashville Scene.
Shore Fire Media represents more than 50 acts, including Zac Brown Band, Bruce Springsteen, Elvis Costello and Lana Del Rey.
The Music Business Association (Music Biz) has added to its board of directors Nashville-based Kelly Rich, senior vice president of sales, marketing and interactive at Big Machine Label Group, musicrow.com reports.
Rich joins the Music Biz board with Bob Garbarini and Michael Healy.
Garbarini serves as senior vice president of national sales at Sony Music Entertainment, while Healy is executive vice president and general manager of Entertainment One US.
The Music Biz board now has 18 members.
Read more here.
Live music venue and bar The Country will open today within the West End corridor.
To be located at 110 28th Ave. N. adjacent to Jed’s Sports Bar & Grille, The Country will offer 24 taps, “moody interiors and a state-of-the-art sound system,” according to a release.
John Leonard, owner of Jed's (and the former Acorn Restaurant) will serve as owner of the new business.
The Country will operate from a 3,000- square-foot space and offer a 1,200- square-foot front patio. Redmont Enterprises designed and built the space, which features a 30-foot custom steel and granite bar, a reclaimed wood back bar, and industrial, steampunk style lighting throughout, “creating a rustic yet inviting atmosphere,” the release noted.
Local and regional beers and spirits will be a focus with a small kitchen to create shared plates and snacks.
“Music has been a huge part of my life and is a pillar of this city,” Leonard said in the release. “My mother taught me piano when I was a child and I still play to this day. To open a music venue in Nashville has always been a dream of mine. I’m incredibly excited to have the opportunity to add The Country to our city, and specifically to the West End neighborhood where we've had such great success with our first bar, Jed’s Sports Bar & Grille.”
The Country will open its doors tonight at 5 p.m.
The venue’s hours of operation are Mondays through Fridays, 5 p.m. to 2 a.m., and Saturdays and Sundays, 12 p.m. to 2 a.m.
Read more here.
Los Angeles-based social media monetization service AdShare has named Jim Selby as president and has announced he will be based at the company’s recently opened Music Row office.
AdShare, which focuses on music, film and sports rights-holders, operates locally at 1102 17th Ave. S.
Selby once served as senior vice president at Nashville-based independent music publisher ole. For years, he was CEO of Franklin-based Naxos of America, which bills itself as the world's largest classical music label and distributor.
Nashville-based Black River Entertainment has paired with artist-producer Mark Miller and Casting Crowns lead singer Mark Hall to launch Christian music imprint M2T Records (Made To Thrive Records), MusicRow.com reports.
Sony’s Provident Distribution will distribute the new imprint.
Black Label is home, among others, Kelsea Ballerini and Kellie Pickler.
Read more here.
David Clapper has joined Big Loud Mountain Records as Southeast Region director of promotion, according to musicrow.com.
Clay Hunnicutt, Seth England, Joey Moi, Craig Wiseman and Kevin “Chief” Zaruk founded BLMR. The label is home to Florida Georgia Line.
Read the full details here.
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