Former Warner Music Nashville Senior Vice President Jeremy Holley and Creative Artists Agency agent Laura Hutfless have teamed up to launch FlyteVu, a marketing agency that looks to combine strategy, creative services, partnerships, music licensing and event activation to link artists with big brands. Between the two of them, Holley and Hutfless have worked with blue-chip names such as Anheuser-Busch, AT&T, Kraft, Pepsi and Samsung, among others. MusicRow has more info here.
Warner Music Nashville and Game Day Presentation are now distributing their latest music for sports venues package, this one with a rain theme.
The package includes Eddie Rabbitt classic “I Love A Rainy Night,” “I Hope It Rains” by Jana Kramer and “Storm Warning” by Hunter Hayes.
This is the latest collaboration between WMN and Nashville-based GDP and targeting pro and college sports venues and programs. Previously, the two entities teamed to distribute music by Cole Swindell (“Chillin‘ It”), Brett Eldredge (“Don‘t Ya”), Blake Shelton (“Boys ’Round Here”) and Frankie Ballard (“Helluva Life”) to the GDP network of sports venue DJs.
In addition to servicing music, Warner Music Nashville provided artwork for Ballard, Eldredge, Hayes, Kramer, Shelton and Swindell to teams for their use in “Name That Tune” and other music-based promotions employed during professional and college games.
“Teams across all leagues and in all sports are first and foremost in the entertainment business,” Danny Murphy (pictured), founder of GDP, said in a release. “The actual game is only part of the entertainment they deliver to fans. Music is at the forefront of the complete entertainment package, and we know many baseball games will be delayed by rain. It’s only logical that we work with teams to make sure they have the music they need to entertain their fans, music for when they are winning, losing or when it rains.”
Game Day Presentation has also worked with Curb Records (read more here).
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