Healthways finds yet another SilverSneakers client

Healthways’ SilverSneakers fitness program is off and running again. ConnectiCare, a Minnesota-based health plan, has agreed to add Healthways’ SilverSneakers senior adult fitness regime to its employee benefit offering, a move adding a potential 550 folks to the popular Healthways program.

“By providing the SilverSneakers Fitness Program, ConnectiCare is demonstrating its commitment to meeting the needs of its members through a solution designed to enhance the health and well-being of participants,” said Ben Leedle Jr., Healthways’ president and CEO.

The three-year agreement, signed in December, officially began Jan. 1 and is available to all of ConnectiCare’s eligible employees.

Healthways has significantly expanded its customer base due to the popularity of the SilverSneakers program. In September, Florida insurer AvMed extended by two years its SilverSneakers contract for two Miami-area counties.

While in October, Healthways’ officials announced a three-year contract with UCare, a Minneapolis-based nonprofit health insurer, a deal making the program available to 125,000 UCare employees.