With a goal of booking one million rooms prior to its official opening later this year, the Music City Center has sold 829,574 “room nights,” according to the Nashville Convention & Visitors Bureau.
“Surpassing 800,000 room nights is a great milestone and further validates Nashville as a destination and the Music City Center as a catalyst for economic development,” Mayor Karl Dean said in a release. “As the second largest industry in the city, the hospitality sector is a significant economic engine in our city, and that role will only grow when the Music City Center opens.”
According to the NCVB, the 829,574 room nights for the soon-to-be-finished convention center represent 101 individual meetings. The average size of a group being booked for the Music City Center is 6,800, almost three times what the Nashville Convention Center is now hosting.
“I continue to be impressed – but not surprised – by the market’s response to Nashville. The city is an incredible meetings destination and has one of the most unique convention campuses in the country,” said Butch Spyridon, NCVB president. “I am confident we will reach our million room night goal. Then it’s on to fulfilling our ongoing goal of booking a million room nights for the entire city annually.”
The meetings booked for the Music City Center range from its opening year of 2013 to 2026 and include multi-year agreements for many groups. The most recent groups to commit include the National Emergency Number Association booked for 2014 and the International Reading Association, booked for 2015.