Brite Revolution announced Wednesday the integration and launch of e-commerce to its existing music discovery and curation website.
Since 2008, Nashville-based Brite has offered free music to subscribers, along with music editorial and exclusive video content. With the addition of e-commerce features, Brite now stands as a “multi-tiered marketing tool for independent artists around the world to acquire and build a meaningful fan base and generate revenue,” Brite officials said in a release.
At no cost, a musician can create a Brite Artist OneSheet — an "at-a-glance" overview of that artist, consisting of photos, videos, social network information and a brief bio, along with an embeddable, commerce-enabled music player that allows fans to stream, download and purchase music. Once created, the artists provide two free songs and can set their own price for everything else. There are no monthly fees or subscription fees for artists using Brite.
With Brite covering credit card transaction fees, artists who sell music on Brite keep a 85 percent of their revenue. Brite’s editorial features, free music samplers and custom video and social content all draw upon Artist OneSheets.
“With iTunes alone holding more than 28 million songs, our current digital music marketplace is saturated with music content,” Winn Elliott, CEO and founder of Brite Revolution, said in a release. “We quickly realized that there is a clear connection between our successful discovery and curation site and putting money directly in the artists’ pocket.”