Nikki Sells has left her post as vice president of franchise development at local treat franchisor Tasti D-Lite. On Jan. 30, she will start work at San Diego-based IFX International, a developer of franchising system software. Sells, who has almost 30 years of franchising experience, will be IFX's vice president of client services and will work with clients as well as manage the company's social marketing tool.
“I have known Nikki for years and have always admired her tenacity and love for the franchise industry. Nikki’s extensive experience as both a franchiser and franchisee will strengthen IFX's Client Services Division immensely,” says IFX’s CEO Dan Martin, CFE. “Nikki possesses an all-encompassing view on all things franchise which we are confident will take our company to the next level.”