The popular ICE! exhibit at the Gaylord Opryland Resort & Convention Center will this year feature prominently the characters from the Madagascar movies, the result of Gaylord's alliance with DreamWorks. The two companies are rolling out similar attractions of Gaylord's other properties and tying in other attractions featuring Madagascar and Shrek themes. In addition, the long-running A Country Christmas show at Opryland will introduce a new Louise Mandrell show and a Holly Jolly Town Square attraction.